Trouble in Tech-Paradise
Jul 17, 2024Utopia? Not Quite: Navigating the Perfectly Imperfect World of AI
While AI is a game-changer for many organizations and businesses, it is not without its failings. Hallucinations are a real issue with AI. Just as the human mind sometimes cannot distinguish between perceived reality and actual reality, AI can also create imaginary scenarios that it believes to be true.
Have you ever had a dream that was so real, that when you woke up you weren’t sure where you were for a moment? Well, AI can do that too. Even in researching for this book, I asked ChatGPT to provide some case studies of companies that have successfully been using AI, and it gave me five examples. In my experience, I decided I best research those case studies for more supporting references and evidence. Turns out a couple of the case studies it gave me were made up to suit the narrative I asked for.
AI holds the promise of revolutionizing our world, transforming industries, and improving our daily lives. From predicting patient outcomes in healthcare to creating personalized marketing campaigns, AI's potential is boundless. However, as with any powerful tool, it comes with its own set of challenges and imperfections.
The Dark Side of AI Hallucinations
AI hallucinations aren’t just minor inconveniences; they can lead to significant issues, especially when the generated information is used for critical decisions. These Hallucinations occur when AI generates information that appears plausible but is entirely fabricated. This can lead to significant issues, especially in critical decision-making environments where accuracy is paramount. This phenomenon can be particularly problematic in high-stakes environments like healthcare, finance, and legal industries, where decisions based on faulty AI-generated information can have serious consequences.
For instance, consider a financial advisor relying on AI to generate investment strategies. If the AI hallucinates and creates a false scenario, the advisor might make misguided investments, potentially resulting in financial loss for clients. Similarly, in healthcare, an AI system generating incorrect medical advice can lead to wrong diagnoses and treatments, endangering patient lives.
The Perils of AI Hallucinations: A Warning Story: When AI Tricks a Lawyer
In 2023, a New York court saw how AI can go wrong. The case was about an injury lawsuit against an airline. But people noticed something odd about the lawyer's written argument. (Gurman, 2023).
What Happened:
- Lawyer Steven A. Schwartz, who had worked for over 30 years, used ChatGPT to find old court cases.
- The AI made up six fake cases with fake quotes.
- Schwartz trusted the AI and put these fake cases in his court paper. (Feiner, 2023).
How It Came Apart:
- The other side's lawyers couldn't find the cases Schwartz mentioned. They told the court.
- Judge P. Kevin Castel looked at the paper. He found fake court decisions, quotes, and sources.
- The judge told Schwartz and his coworker to explain where these fake cases came from.
What Happened Next:
- Schwartz said he used ChatGPT. He was very sorry he didn't check the info.
- The court held a hearing to decide if they should punish Schwartz.
- This case started a big talk about using AI in law and other jobs. (Allyn, 2023).
This case serves as a wake-up call for professionals across all industries. While AI can significantly enhance efficiency, it's not infallible. The incident underscores the critical need for human oversight, critical thinking, and rigorous verification processes when using AI tools.
Questions for Leaders to Think About:
- How can you teach your team to be careful with AI info while still using AI's good parts?
- What steps can you take to check AI info and avoid mistakes like this in your work?
Using AI Carefully: What Business Leaders Should Know
This story shows the risks of AI and why it's important to check AI's work. Here are the main points for business leaders:
- Always Check AI's Work: AI tools are strong but not perfect. They can make up fake info that seems real. Even skilled people like Schwartz can be fooled if they don't check. Leaders should make sure their teams know how important it is to verify AI info. Making checking a normal part of work can stop big mistakes and keep the business running well. What to Do: Make rules for checking AI info against trusted human sources. Pick a person or team to check AI's work. Use a checklist for checking. Train your team often on these rules so they always follow them.
- Know What AI Can't Do: AI keeps getting better, but it's not perfect. The lawyer's case shows that even smart AI like ChatGPT can make up fake info that looks real. Leaders should teach their teams about AI's mistakes. Knowing what AI can't do helps us use it well and not depend on it too much. What to Do: Make a list of what AI can and can't do well. Have meetings to teach workers about AI's strengths and weaknesses. Help people see AI as a helper for humans, not a replacement.
- Use AI Ethically: Ethics should come first when using AI. The lawyer case shows we need strong ethics rules for AI in all jobs. Using AI the right way keeps choices clear, fair, and responsible. What to Do: Make clear rules about how to use AI ethically. These rules should say what's okay to do with AI, why being correct is important, and how often to check AI's work. Make sure all workers know these rules.
- Keep Learning About AI: AI and tech are always changing. Leaders should help workers learn all the time to keep up. When workers know the latest AI news, your company stays ahead and ready for new problems. What to Do: Give workers ways to learn more. Get them magazines about AI, online classes, and send them to AI meetings. Reward workers who try to learn more on their own.
- Use AI to Help Humans, Not Replace Them: Think of AI as a helper that makes humans better. Leaders should use AI for boring tasks, while humans do the thinking and creative work. What to Do: Find tasks AI can do to free up workers for more important jobs. This makes work faster and makes workers happier because they do more interesting things.
- Be Ready for Surprises: The lawyer case shows that new tech can cause surprise problems, even in old jobs. Leaders should look for possible risks and make plans to handle them. What to Do: Often check for risks in how you use AI. Make and practice backup plans so your business can quickly fix AI problems.
Leading Well With AI
Using AI in business can do a lot of good, but it also means big responsibilities. The New York lawyer's story teaches leaders how to use AI well. Leaders should focus on checking AI's work, knowing what AI can't do, using AI ethically, always learning, working with AI, and being ready for problems. This helps get the most from AI while avoiding risks.
Use AI boldly but stay careful. This way, your group can get AI's good parts while keeping high standards in being correct, ethical, and innovative.
AI Isn't Perfect: People sell AI as a perfect tool that can change industries and solve hard problems easily. But this isn't true. AI is only as good as its training data and how it's built. It can have biases, make mistakes, and make things up.
AI Can Be Unfair: We worry about AI bias because AI can copy and make worse the unfairness in its training data. This unfairness can show up in many ways in different AI uses.
AI Unfairness in Hiring and Face ID: When hiring, some AI picked men over women with the same skills. Amazon had to stop using an AI hiring tool because it was unfair to women. It learned this from old hiring data that was already unfair. Also, face ID AI works worse for women and people of color.
This unfairness makes us worry about being fair and using tech the right way. Face ID can help with safety, but it can also be used to watch too many people, hurting privacy. In some countries, it might be used to control people who disagree with the government. This shows the hard choices we face as AI gets better.
Different regions are taking varied approaches to AI challenges. The European Union has proposed comprehensive AI regulations, including bans on certain AI uses and strict oversight for high-risk applications (European Commission, 2021). China has focused on rapid AI development while implementing some ethical guidelines (Roberts et al., 2021). The U.S. has largely favored industry self-regulation. These differing approaches reflect varying cultural, political, and economic priorities in addressing AI's ethical challenges.
To fix these unfair AI problems, we need teams with different kinds of people, carefully chosen data, and always checking and fixing AI systems. Some companies now pay people to find and fix unfairness in AI, like how they pay for finding computer bugs.
AI Problems in Other Industries
AI has issues in other fields too. In healthcare, a study found an AI that guessed which patients might get pneumonia wrongly said asthma patients were less at risk. This odd result happened because asthma patients usually get more care, which changed the data (Caruana et al., 2015). In money matters, AI trading systems have sometimes failed, causing quick drops in stock prices. This shows how AI mistakes can hurt the economy (Kirilenko et al., 2017).
Ethical Quandaries
AI's imperfections also raise ethical issues. The potential for misuse of AI is enormous. From surveillance and privacy violations to autonomous weapons, the dark side of AI’s capabilities cannot be ignored. The deployment of AI without stringent ethical guidelines and oversight can lead to abuses of power and erosion of trust in technology.
We've seen that AI brings many ethical challenges. These range from worries about privacy to how AI might be misused in different areas. These problems show we need smart, forward-thinking leaders in the AI age. To get the good from AI while lowering its risks, leaders need a plan that deals with these ethical issues directly. Let's look at some key ways to handle these complex problems."
How Leaders Can Handle AI: Key Strategies
To deal with AI's challenges and use its benefits, leaders need to be proactive and ethical. Here are important strategies for leaders:
- Use Strong Checking Methods: Make sure to check all AI-made data carefully. Create rules for comparing AI results with trusted sources. This helps avoid using made-up or wrong information.
- Teach Teams What AI Can't Do: Keep teaching workers about what AI can and can't do. Encourage always learning and thinking carefully to help humans and AI work better together.
- Make Clear Ethics Rules: Create clear rules for using AI ethically. Make sure everyone in the company knows and follows these rules. Check and update the rules often to deal with new ethical issues.
- Include Different People in AI Work: Encourage teams with different kinds of people to make and train AI. This helps reduce unfairness. Different views can help make AI that's more fair and includes everyone.
- Help Humans and AI Work Together: See AI as a tool to help human thinking, not replace it. Encourage workers to use AI for boring tasks. This lets them focus on thinking up new ideas and solving big problems.
- Be Ready for Problems: Make plans for possible AI problems. Often check for risks and make sure your company can quickly fix AI issues.
Leading Well in the AI Age
Bringing AI into business can do a lot of good, but it also means big responsibilities. Leaders who are careful, ethical, and forward-thinking can get AI's benefits while lowering its risks. Focus on checking, teaching, using AI ethically, including different people, working with AI, and being ready for problems. This helps leaders handle AI's complex issues well.
Use AI boldly but stay careful. This way, your group can get AI's good parts while keeping high standards in being correct, ethical, and innovative.
Help your team keep learning. Give them new AI research to read and have training often to keep them up to date.
Future AI Challenges
As AI gets better, we'll face new problems. Quantum computers might make AI much stronger, which could make current security methods useless and bring new safety worries. Better AI language systems could make fake news and deep fakes worse. As AI becomes more independent, we might need to think about AI rights and duties. This could bring new ethical and legal questions. To keep up with these changing issues, we'll need to stay alert, be ready to change, and work with people from different fields.
Questions to Think About for Leaders:
1. What unfair or wrong things have you seen or heard about in AI systems?
2. How can you make sure the AI tools you use are clear and responsible?
3. How can having humans check AI help make better decisions?
4. What can you do to learn about new things happening in AI?
5. How can you help your company or field use AI in a good and fair way?
Using AI's Good Parts While Handling Its Problems
This chapter showed that using AI has both good things and tricky parts. AI can make things up, be unfair, and cause ethical problems. These issues keep changing. To use AI well, we need to be careful, ready to change, and use AI responsibly. We should check AI's work carefully, have different kinds of people make AI, and use it in fair ways. We also need to balance what AI can do with human checking. As leaders in the AI time, we need to be careful but also plan ahead. This helps make sure AI helps humans instead of replacing them. If we do this, we can look forward to a future where AI and humans work well together. This can make work better, create new ideas, and be fair and good.
It's time to lead different.
Together we can...
#EvolveTheWorldOfWork
Dave Clare, Chief Evolution Officer
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